A review may offer information about a customer's experience, but it remains tied to their terms of use. The same product can be rated differently by people with different needs. Reading should distinguish concrete observations and general judgments, without turning a testimony into a universal property.
I propose to look for details relevant to the choice: which variant was used and for what occasion? A general comment can express satisfaction without explaining the reason. The way reviews are collected and published requires proper and transparent management.
Let's imagine a bag described as very capacious. The meaning depends on the objects that the person usually carries. The measures and a description of the content used offer more comprehensible references, to be compared with the need of the reader.
The store can use the questions that have emerged to improve the product card. The review remains a voice of the customer, not to be rewritten as a technical statement. A useful system preserves the context and helps to recognize what experiences may be relevant to the current decision.
